CASE STUDY · 2020
Loulerie Jewellery.
Custom app and bespoke store design
WHAT WE DELIVERED
One platform, built to run without specialist knowledge.
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Loulerie Fine Jewellery
Custom app and bespoke store design
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LOULERIE REQUIRED A SINGLE MULTI-CHANNEL SOLUTION FOR ONLINE AND IN-STORE RETAIL.
Loulerie is a boutique jewellery store situated in Dublin's city centre. Consisting of carefully curated design lead jewellery pieces and a bespoke fine jewellery range by Louise Stokes, the founder of Loulerie. The existing WooCommerce site had become unstable and unmanageable due to the lack of in-house software development skills and the complexity of the legacy solution. Additionally, the dated in-store POS solution was not in sync with the WooCommerce platform which was causing constant customer support issues when unavailable stock continued to be sold online. We knew Shopify would provide the solution.
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Planting the Seed to grow their business online
Dublin's premier outdoor living store chose Milk Bottle Labs to transform their online offering & create an omni channel experience. The Garden House is hidden within the trees behind Malahide Castle in County Dublin. The existing WooCommerce store needed a swap out while the live Point of Sale solution required a robust integration to ensure no downtime and and a perfect omni channel experience.
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BESPOKE STORE DESIGN We delivered a completely custom Shopify store designed exactly to Louise's design. This platform migration from WooCommerce to Shopify required a seamless transition without any downtime. CUSTOM APP DEVELOPED We built a custom private app to integrate with Arnotts Department Store retail systems. We also replaced the legacy POS solution with the integrated Shopify Point of Sale offering, whereby providing training to all staff members of the system.
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MY PHONE IS MY BUSINESS
One of the key benefits of switching to Shopify for Loulerie was the effortless ability to manage their business from their phone. Since the launch of their bespoke Shopify store, Loulerie has seen an increase of 48% in conversion rate and doubling in sales. We continue to provide an ongoing service for Loulerie.
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Get startedLoulerie Jewellery was founded in 2007 when owner Louise Stokes returned from New York to Dublin. Loulerie embodies high quality, refined collections with a sense of individuality as well as their own fine jewellery range designed by Louise.