Services delivered

New store build
Enhanced collection
Inventory management
Email automation

Building a new brand on Shopify

WowLab is a newly launched brand offering a curated selection of the best Luxury Skincare, Cosmetics and Wellness products in Ireland.

The WowLab team have a pedigree from their core business of running local pharmacies across Ireland and using that expertise now offer Direct to Consumers a stunning selection of the best-selling and new-to-market brands.

New customised build

WowLab approached us to build a functional, easy-to-use store, which we optimised for mobile and packed with a range of additional features such as the custom free gift selector.


Going beyond the website to ensure successful and continual delivery of orders to the customer.

Behind the scenes we set the team up for success with solutions for back office fulfilment, inventory management, warehousing systems and marketing automation.



"We have really enjoyed our time working with Milk Bottle over the course of building our website. They have been so helpful and knowledgeable, no query has ever been too big or small for them. They have been instrumental in not just building our site, but helping to build our brand."

Shopify apps used

Orderly Emails