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Down to Earth – Milk Bottle Labs

Down to Earth

Our team brought one of Dublin's favourite health food stores onto Shopify. 

About Down to Earth

Established in 1971, by Jack & Clare Irwin, Down to Earth is Ireland’s original health food supermarket. 

Down to Earth needed to migrate off their custom built, self-hosted platform and Shopify served the purpose perfectly.

Services

Custom Shopify Design

Re-platforming

Data migration

Customer migration

Order history

CUSTOM SHOPIFY DESIGN

Down to Earth is steeped in tradition. Trading in Dublin since the 70's our design team delivered a once-off custom Shopify store with mobile friendly design which truly reflects the heritage of this wonderful family business.

ZERO DOWNTIME

This migration was completed with zero downtime. Data import, QA and store performance testing was delivered on time with no critical errors. The Milk Bottle team seemlessly carried out a successful platform migration.

MOBILE-FIRST UX

THE RESULTS

Milk Bottle Labs have continually squeezed the most out of the Shopify platform whislt maintaiing the current customer base.

  • +70%

    PAGE SPEED
  • +28%

    IMPROVED BOUNCE RATE
  • ZERO

    DOWNTIME

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Made in Ireland by Milk Bottle