What's in episode 29?
In this episode, Keith chats with Jake Cohen Head of Product Marketing at Klaviyo. Klaviyo has been collecting data on consumer shopping behaviour since the outbreak of the global pandemic Covid-19. Jake discusses these insights into the massive shift of consumer and purchasing behaviour. He talks about what to expect in the future after Covid-19 and how you can better prepare your store in the coming months ahead. A hugely insightful and topical interview for anyone working in ecommerce or an online store owner in this uncertain time.